Amendment 2 “The Right to Bear Arms”

This report provides background information about the Second Amendment. Also it offers a viewpoint on the magnitude and nature of the problem â€Å"right to keep and bear arms† and discusses the two competing interpretations that predominates the Second Amendment. Furthermore this report identifies political, cultural, administrative, and law enforcement realities that pose enormous obstructions to formulating, passing, implementing, as well as enforcing more gun controls. IntroductionRegardless of being the subject of huge popular and political controversy, until relatively recently the Second Amendment was one of the most neglected areas of constitutional scholarship. The regulation of arms is not just a technical problem. It is an extremely charged ideological and emotional issue that carries an incredible amount of symbolic baggage. For American society, the debate over gun control is more like the debates over abortion and school prayer than like a debate over automobile safety.Millions of Americans, together with a noteworthy percentage of the intellectual elite, think that guns are bad in themselves and that owning them is at best misguided and at worst pathological. For millions of American gun owners, the right to keep and bear arms is associated to freedom and democracy; it is an article of faith similar to the belief that other Americans have in the centrality of freedom of speech and religion.That several Americans dismiss the right to bear arms as a myth that has no legal or constitutional reality is a challenge to the believers' worldview and offend to their very status in American society. It is just a short step to considering the proponents of gun prohibition as â€Å"enemies† to be resisted and condemned. Two competing interpretations of the Second Amendment predominate, the â€Å"collective† or â€Å"states' rights† interpretation and the â€Å"individual rights† interpretation.In the collective rights model , American citizens have no individual right to bear arms; such a right, it is argued, belongs merely to those in the state militias since the purpose of the Amendment was to reassure the states that through the maintenance of â€Å"well regulated† militias they would be capable to protect themselves from any danger posed by the new national government's standing army.On the contrary, advocates of the individual rights interpretation contend that the Second Amendment protects the rights of all individuals to keep and bear arms (subject to certain conditions), not just those in the state militias; that it is the â€Å"right of the people. † This, it is argued, is in reference to how the First, Fourth, Ninth, and Tenth Amendments are interpreted.While the terms â€Å"republican† and â€Å"liberal† have clear-cut meanings to historians, the use of these terms can be quite confusing to the uninitiated, since the â€Å"republican† school of Second Amend ment interpretation would doubtless find themselves at variance with many Republican politicians today, and the â€Å"liberal† school of Second Amendment analysis, with a few notable exceptions, would probably prefix the word â€Å"classical† before calling themselves liberals of any sort. (Clayton E. Cramer, 1994).The republican school asserts that the right to keep and bear arms was an outgrowth of republicanism, intended to protect the society from the related evils of a standing army and tyranny. While the arms might be broadly distributed, they would still be possessed by the population for the purpose of collective action against a foreign army, or a domestic tyrant. (Clayton E. Cramer, 1994). The liberal school asserts that the right was individual, a logical outgrowth of the right to self-defense. Such arms would be for the defense of the individual against private criminals; there was no need for a collective purpose or ownership.(Clayton E. Cramer, 1994). Whe n it comes to the question of identify the intellectual and historical antecedents of the Second Amendment, there is, again, broad agreement between the collective and individual rights theorists. Whether tracing its roots through the Florentine political tradition and Machiavelli or the radical English Whig tradition of James Harrington, John Trenchard, and Thomas Gordon, both sides accept that the Second Amendment has to be understood, at least in part, in terms of republicanism.Particularly, there is no argument that an armed citizenry was, as militia members contend, an essential component of eighteenth-century republican thought. The cause for this, in Gordon Wood's memorable phrase, is that republics were seen to be states of â€Å"fragile beauty† Which is to say, that due to man's continual craving for power it was believed that republics were in constant danger from both external enemies and internal corruption, and citizens' militias were regarded as very important i n resisting these dangers.(Gordon S. Wood, 1969) Certainly, the militia movement's engagement with republicanism assists to elucidate why it reacts to any attempt at gun control with horror. After all, it was a commonplace of eighteenth-century republicanism that merely tyrannical governments would attempt to disarm their people. Voicing such concerns-and linking them to the sacrifices made by America's Revolutionary generation-the U. S. Militia takes the view that even though â€Å"foreign governments may disarm their subjects, we will not go down that road.† â€Å"We will not disarm,† they declare. As militia members see it, the right to bear arms allows Americans â€Å"to back up our other Bill of Rights. † Lose this right, they compete, and, sooner or later, they will lose all their rights. Republican support of citizens' militias went beyond the often expressed concern that standing armies might turn out to be the pawns of corrupt governments, and issues of who eventually controlled the means of force in society, however. The ownership of arms was essential to the very idea of republican citizenship.Arms, it was argued, provided the means by which a citizen could both maintain his independence and-as with jury service-actively participate in his own governance. In classical and early modern republican thought, arms were the â€Å"ultimo ratio whereby the citizen pictures his life to the protection of the state and simultaneously makes sure that the choice to expose it cannot be taken without him. It was the possession of arms which made a man a full citizen, able to, and required to display, the multiple adaptability and self-development which is the crown of citizenship. Access to arms would not create a republican citizen in itself, though.The key to citizenship certainly the key to the successful functioning of republican society as a whole-was to be found in the concept of virtue. Wood describes virtue as the â€Å"willingness o f the individual to sacrifice his private interests for the good of the community† (Gordon S. Wood, 1969) that is, to serve the common good-and the ultimate sacrifice an individual could make, certainly, was to lay down his life in defense of the republic. This is mainly worth noting since it adds a republican dimension to the obvious readiness of militia members to sacrifice themselves in emulation of their Revolutionary forefathers.Considerably, militias were seen as institutions in which citizens could be trained in virtue-where virtue would not merely be inculcated and nurtured, however as well exercised in the act of resisting the republic's enemies. Modern militia members are well aware of these aspects of republicanism: that militias were intended to offer a means for citizens to vigorously participate in the republican polity and had a vital role in instilling virtue in those citizens. Pro– and anti–gun control proponents sharply disagree regarding whethe r the Second Amendment poses an impediment to gun controls.Gun control proponents argue that the Second Amendment has nothing to do with individual rights; it guarantees merely that states can maintain organized militia units. They point to an unbroken line of court decisions that reject Second Amendment challenges to federal, state, and local gun controls. Gun owners' rights supporters cite a large and impressive composition of mostly historical scholarship that reveals that the founding fathers and, subsequently, the authors and ratifiers of the Fourteenth Amendment, intended the Second Amendment to protect the individual American's right to be armed.There is much to be said on both sides of the constitutional debate. The great majority of state constitutions have clauses protecting the right of gun ownership. The merely states whose constitutions do not hold a right to bear arms are Iowa, California, Maryland, New Jersey, New York, and Minnesota. However, Iowa's, California's, an d New Jersey's constitutions openly protect the right to â€Å"self-defense. † Some state constitutions use the same language as the Second Amendment, however several openly protect the individual's right to keep and bear arms.Consider Vermont's constitution, enacted in 1777: â€Å"That the people have a right to bear arms for the defense of themselves and the State—and as standing armies in time of peace are dangerous to liberty, they ought not to be kept up; and that the military should be kept under strict subordination to and governed by the civil power. † http://www. law. ucla. edu/faculty/volokh/beararms/statecon/htm Pennsylvania's constitutional right to bear arms is measured to be the precursor to the Second Amendment.Enacted in 1790, at the time that the Bill of Rights was being ratified, it states: â€Å"The right of the citizens to bear arms in defence of themselves and the State shall not be questioned. † http://www. law. ucla. edu/faculty/vol okh/beararms/statecon/htm This language has always been interpreted by Pennsylvania courts to protect the right of all Pennsylvanians, not just militiamen, to possess firearms. Oklahoma's constitution, enacted in 1907, overtly protects the right to keep a gun at home, at the same time as subjecting the carrying of concealed weapons to regulation:â€Å"The right of a citizen to keep and bear arms in defense of his home, person, or property, or in aid of the civil power, when thereunto legally summoned, shall never be prohibited; but nothing herein contained shall prevent the Legislature from regulating the carrying of weapons. † http://www. law. ucla. edu/faculty/volokh/beararms/statecon/htm In recent years, numerous states have added gun ownership rights to their constitutions. For instance, Wisconsin amended its constitution so thatâ€Å"The people have the right to keep and bear arms for security, defense, hunting, recreation or any other lawful purpose. † http://www . law. ucla. edu/faculty/volokh/beararms/statecon/htm These state constitutional provisions would not protect gun owners from federal gun controls; however they protect gun owners against some state and local gun controls. The Second Amendment to the U. S. Constitution states: â€Å"A well regulated militia being necessary to the security of a free state, the right of the people to keep and bear arms shall not be abridged.† http://www. law. ucla. edu/faculty/volokh/beararms/statecon/htm In U. S. v. Cruikshank, a nineteenth-century case, the U. S. Supreme Court held that the Second Amendment was merely a protection against federal infringements of a right to bear arms. Although this decision predated the Supreme Court's 20th century decisions incorporating various Bill of Rights guarantees into the Fourteenth Amendment's due process clause, with the outcome of guaranteeing those rights against violation by state and local governments, plus by the federal government.It is not a t all apparent that mid-nineteenth-century judges were unaware to any right to keep and bear arms. Consider this passage from the Supreme Court's infamous decision in Dred Scott v. Sandford (1856), in which the Supreme Court held that slaves and their descendants could claim no rights of citizenship. What is interesting from our viewpoint is the Court's understanding of what are the rights of citizenship. The Supreme Court pointed out that the framers could not have intended that slaves or their descendants ever be citizens because thatâ€Å"would give to persons of the Negro race, who were recognized as citizens in any one State of the Union, the right to enter every other State whenever they pleased, singly or in companies, without pass or passport, and without obstruction, to sojourn there as long as they pleased, to go where they pleased at every hour of the day or night without molestation, unless they committed some violation of law for which a white man would be punished; an d it would give them the full liberty of speech in public and in private upon all subjects upon which its own citizens might speak; to hold public meetings upon political affairs, and to keep and carry arms wherever they went. And all this would be done in the face of the subject race of the same color, both free and slaves, and inevitably producing discontent and insubordination among them, and endangering the peace and safety of the State†. (Dred Scott v. Sandford, 60 U. S.393 (1856)) Yale Law School professor Akhil Amar argues that the right of individuals to be armed was very much the intention of the drafters and ratifiers of the Fourteenth Amendment. After the Civil War, the southern states quickly passed â€Å"black codes† that clearly denied the newly freed slaves the right to keep and bear arms. The debates in Congress in the 1860s over the Civil Rights Act and the Fourteenth Amendment were laced with comments regarding the need to assure that the freed slaves not be kept disarmed and thus submissive, and that they be capable to enjoy the same right to keep and bear arms as white citizens. (Akhil Amar, 1998).The Supreme Court has rendered merely one Second Amendment decision in the twentieth century. In U. S. v. Miller (1939), the Court held that, in making it a crime to own an unregistered sawed-off shotgun, the NFA did not violate the Second Amendment. Gun rights advocates say that the precedential value of the case is just that people are not guaranteed access to gangster weapons, like sawed-off shotguns, and that by negative inference they do have a right to arm themselves with traditional personal firearms. Gun controllers argue that the Second Amendment does not guarantee anybody anything and that Miller means that there is no personal right to possess firearms in the U. S. Constitution.Focusing on the amendment's first clause, they argue that the amendment means only that Congress could not abolish the state militia, now the Nation al Guard. Gun rights advocates believe that the Second Amendment guarantees every law-abiding American adult a right to keep and bear personal firearms. â€Å"Implicit in the Bill of Rights, as in the entire structure of the Constitution, are the twin hallmarks of traditional liberal thought: trust in the people; and distrust in government. † (David Hardy, 1979). Some proponents of this interpretation stress that the right to keep and bear arms was intended to guarantee protection against government tyranny.Liberal constitutional law theorist, William Van Alstyne, finds an individual rights view of the Second Amendment in a textual reading of the amendment. He argues that the amendment â€Å"Speaks to sources of security within a free state, within which†¦ ‘the right of the people to keep and bear arms shall not be infringed. ’† He explains that this language guarantees the individual's right to have arms for self-defense and self-preservation. (Willi am Van Alstyne, 1994). Harvard Law School Professor Lawrence Tribe, a person closely associated with liberal politics and the Democratic Party, as well concludes that â€Å"It is impossible to deny that some right to bear arms is among the rights of American citizens. † (Lawrence H. Tribe, 2000).Conceivably the Supreme Court will take a chance to interpret the Second Amendment in a recent Texas case. The U. S. District Court for the Northern District of Texas stated unconstitutional the federal law (18 U. S. C. sec. 922 [g][8]) which makes it a crime to own a firearm while under a restraining order for domestic violence as applied in a situation where the state divorce court, which issued the restraining order, had made no exclusive findings that the defendant posed a threat to his estranged wife. The district court held that the Second Amendment guarantees a personal right to keep and bear arms (U. S. v. Emerson, 46 F. Supp. 2d 598 [1999]). Two years later, the 5th Circuit C ourt of Appeals (Nov. 2001) affirmed, holding thatâ€Å"we find that the history of the Second Amendment reinforces the plain meaning of the text, namely that it protects individual Americans in their right to keep and bear arms whether or not they are members of a select militia or performing active military service or training. † Even though the U. S. Supreme Court eventually affirmed that the Second Amendment does not guarantee an individual right to keep and bear arms, which may never happen, the contrary belief is strongly rooted in U. S. and English history, in the constitutions of most U. S. states, as well as in a mountain of pro-gun scholarship. Many gun owners think that possession of firearms is a right of American citizenship and would not be persuaded otherwise, even by a U. S. Supreme Court decision to the contrary, just as death penalty opponents suppose that the Supreme Court was wrongheaded in declaring executions to be constitutionally permissible.Jeffrey Sn yder made the point aggressively in his 1993 Public Interest article, â€Å"A Nation of Cowards†: â€Å"The repeal of the Second Amendment would no more render the outlawing of firearms legitimate than the repeal of the due process clause of the Fifth Amendment would authorize the government to imprison and kill people at will. A government that abrogates any of the Bills Of Rights, with or without majoritarian approval, forever votes illegitimately, becomes tyrannical, and loses the moral right to govern†. References: Akhil Amar (1998). The Bill of Rights: Creation and Reconstruction (New Haven: Yale University Press). Clayton E. Cramer (1994).For the Defense of Themselves and the State: The Original Intent and Judicial Interpretation of the Right to Keep and Bear Arms; Praeger Publishers, 1994 David Hardy (1979). â€Å"The Second Amendment as a Restraint on State and Federal Firearms Restrictions,† in Restricting Handguns, ed. Don Kates (Great Barrington, Mass . : North River) Gordon S. Wood (1969). The Creation of the American Republic; Chapel Hill: University of North Carolina Press http://www. law. ucla. edu/faculty/volokh/beararms/statecon/htm Jeffrey Snyder (1993). Nation of Cowards; Public Interest article Lawrence H. Tribe (2000). American Constitutional Law, 3rd ed. (New York: Foundation) William Van Alstyne (1994). â€Å"The Second Amendment and the Personal Right to Arms,† Duke Law Journal 43

Forensic Acquisition Tools

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Benetton - Speech or Presentation Example For example that of children working in developing nations at a construction location. The young people constitute a large part of Benetton’s group of customers. As the company foresees, young people have a major amount of income that they are ready to spend on its products. Thus, they have been termed as the generation â€Å"X.† (Rectanus, 2002). The generation is made up of persons between the ages of 16 and 27 (Rectanus, 2002). The reason being they are more connected with the media, which Benetton uses to sell its products. They also have the sense aspect of style that comes with most of its products. This generation also makes up the youth, ages 10 to 24. It is worthy to note that the youth make up 29 % and 19 % of the population in developing and developed countries respectively (Mueller, 2011). Hence, majority of its youth customers are in the middle social class in developed and developing nations. The amount of income that is generated from the youth is considerable bearing in mind the youth in the world are said to have the ability to spend US $100 billion. Thus its sales amount to more than $2 billion from the youth (Information Resources Management Association, 1994). In order to get to maximally market its products to the youth, it has to ensure its technological features are strong as the youth are becoming more and more reliant on technology. Hence, it has to be a step ahead technologically. Benetton utilises computer facilities of high technology to design and cut the attire it produces. The machines it uses are connected to the micro-computers that use the CAD-CAM software. The company has what is normally termed as the Benetton system. The system ensures that there is an intricate network in place for quick product delivery to shops around the globe. The system made up of the information systems and the company is run as whole from the company; hence, the company is known as

How Collaborative Communication to Promote the Satisfaction and Dissertation

How Collaborative Communication to Promote the Satisfaction and Loyalty of Franchisees - Dissertation Example Hong Kong is a country that has established several multinational businesses, mostly franchises from mother companies based abroad. It is necessary that cultural dimensions of various individuals and groups involved in franchise businesses be studied so that franchisers and franchisees have better understanding of each other as well as the business itself. Such collaborative communication borne from this understanding is believed to bring about satisfaction and loyalty of franchisees, hence, more success in the business, and more profit for the franchise. Qualitative methods such as questionnaires and focus group discussions of stakeholders from various franchise businesses in Hong Kong will be used in this study to determine if consideration of such cultural dimensions has an impact on satisfaction and loyalty of franchisees and net profit of the businesses. Chapter 1 Introduction/ Rationale Today, more than ever, businesses come in various forms. This is especially true with intern ational businesses. Some companies expand by having more branches both locally and internationally. Ownership of these branches may either be retained by the original owners or sold as franchises to new owners but still under the same company name and operations, but different management. In cosmopolitan places such as in Hong Kong, businesses thrive well. This includes franchises of established businesses which may be based abroad. This naturally makes the franchise a multinational/ multicultural business venture. Problem Statement Like in most multicultural settings, communication between people from different cultures may pose to be a hindrance in the smooth flow of operations. There are many factors to consider here. One is cultural differences which may cause misinterpretations in communication. People may hold different belief systems and practices which may seem offensive to others without meaning to. This may spell trouble between the communicating parties and may be a cruci al point in business transactions if it is not resolved. Negative consequences may escalate if miscommunication persists. It may adversely affect the business, possibly the relationship between the contracting companies involved, and the financial aspect of the business. This study will explore how collaborative communication in international settings can promote satisfaction and loyalty of franchisees and study its moderating effect on the net profit of franchise businesses in Hong Kong. Importance of the Study This study will contribute much to the field of international business especially in the area of intercultural communication. Being aware of factors that may cause conflicts and misunderstandings between parties coming from different cultures may be considered a start in the resolution of such issues. These need to be resolved right away because if not, then it may gravely affect the business relationship they share. Scope and Delimitation The scope of this study covers indi viduals involved in the franchise businesses in Hong Kong and their international business associates in the franchise. Data will be completed by email to facilitate dissemination and collection. The responses will delimited to the views of the participants and although they may represent the views of their own companies, the conclusion will not be generalized to the whole

Critical Response to an Analysis of the Tempest by Shakespeare Research Paper

Critical Response to an Analysis of the Tempest by Shakespeare - Research Paper Example Wylie explains how the play shows that the discourses of colonialism and geography were already complex in the early seventeenth century. He calls it the â€Å"foundational colonial allegory† which is narrated by the ruler of the island, Prospero. Prospero recalls how he was usurped by his brother Antonio and King of Naples, Alonso who were shipwrecked but Prospero and his daughter Miranda reach the current island from which he speaks. The island was completely deserted except for one person whom they found, named, Caliban. Although Caliban owns the land, Prospero compels Caliban to start serving Prospero and consider him his master through his magical powers. This is indicative of the fact that the colonial forces always created an environment for the native people to feel obliged towards the settlers from abroad. The island which Shakespeare sketches in the play is probably one of the islands from the late sixteenth century located in the Mediterranean or the West Atlantic w hich shows how colonialism was a matter of history.

Philosophies & Democracy Essay Example for Free

Philosophies Democracy Essay Democracy and capitalism gave way to concentration of wealth amongst a small group of people. Private entrepreneurship got a boost due to capitalism. Given this scenario, many private entrepreneurs rose to build their industrial empires. There are many examples, where, the starting point of a given business was zero, and it rose to become a leading international business house. Increase in business, resulted in exaggerated accumulation of wealth in the hands of a few, and that was the time, when these new class of rich entrepreneurs, gave a thought to the society, in which they have been operating, and which has supported their enterprise in its rise. Carnegie Melon, at the beginning of industrial revolution, and Bill Gates, at the end of the twentieth century, are two solid examples of business rise from zero to international giants. Both of them, spent their full life, in amassing wealth, and as they grew, they started framing corporate philosophies, which put society at the focus of their activities. While they applied the rule of ‘everything is fair in business’, they turned towards society at the fag end of their lives. Corporate philosophies, by and large have nothing new to say, except that they work for the society, and they care for their customers. All corporate philosophies are concentrated around these central themes, in different words and sentences. Often, it is proved that corporate philosophies are not as sweet as they sound. When it comes to business, these philosophies are sacrificed, partially or fully. Was only genuine software skill responsible for the stupendous rise of Bill Gates and Microsoft? Of course no. There is in fact, considerable shrewdness going into the rise of Microsoft. In fact, corporate houses, as they grow, turn their attention towards betterment of society, in one or the other way. There are numerous examples to prove this, in the time gap between Carnegie Melon and Bill Gates. However, they are targeted at multiplication of business. An average American fully understands the implications of these corporate philosophies, and their implied meanings. For example, when cyber attacks started assuming alarming proportions, Bill Gates ordered a change in their corporate philosophy. It implied change in the approach of all software development. Now, instead of adding new features to the software, the focus was to be laid on protection of the software, because, Bill Gates argued, â€Å"In the past, weve made our software and services more compelling for users by adding new features and functionality, and by making our platform richly extensible . . . but all those great features wont matter unless customers trust our software, wrote Gates. So now, when we face a choice between adding features and resolving security issues, we need to choose security. ( Trustworthy computing, para 2) â€Å"Some of Microsoft’s perennial critics claim the initiative is long overdue, and question whether or not Microsoft will follow through on its promises, as the company could be forced to bear a reduction in the number of new features in its programs and significant new product delays. Some go further in arguing that such a massive security initiative cannot be undertaken without subjecting the Windows operating system source code to public domain — something the company has fought hard to avoid†. Writes an observer, in his opinion. ( Trustworthy computing, Para 4) What is true of Microsoft , is perhaps true of other companies also. An average American is well aware of the status of the company, and its capacity to deliver the promised goods, and is also right in judging the ethical behavior of a company. Conclusively it can be said that despite the tall claims made by the corporate philosophies, the average American of the ins and outs of that firm. References: 1) Trustworthy computing, Security and privacy deemed Microsoft’s top priorities, retrieved on 5 May 2009 from : http://www. cfif. org/htdocs/freedomline/current/in_our_opinion/fl_trustworthy_computing. htm

Boys And Girls Short Story English Literature Essay

Boys And Girls Short Story English Literature Essay The short story by Alice Munro belongs to the collection of works Dance of the Happy Shades and is entitled Boys and Girls. It is written from the female perspective that makes it original, as the writers more often turn to description of the world with the eyes of men, the type of story dealing with girls world-view is less common. However, it appears to be remarkably interesting to trace the changes that occur in the mind of the female narrator, as she describes the events from childhood with youthful viewpoint. This makes her descriptions of life filled with social prejudice where women are often inferior to men are true to life and dynamic due to Munros irony. The example can be made as Munro describes the female narrator being harsh and at times wild and at the same time shows her reverent attitude to her appearance. Besides the feminist theme of the short story and a strife for freedom in the society that lived according to the unwritten rules where men always dominated, it can be noticed that there unfolds a common family drama in all the complexity of human relations in terms of which the generation gap comes to the scene. Moreover, the situation is aggravated as the narrator overcomes transitional period in her life, the girl leaves her childhood and enters her adulthood. The alternations are demonstrated in the narrators attitude to life, parents, new responsibilities and expectations. She reasons feeling the inner changes as well as the status changes within the relatively short period of her life: The word girl had formerly seemed to me innocent and unburdened like the word child; now it appeared that it was no such thing. A girl wasà ¢Ã¢â€š ¬Ã‚ ¦ what I had to become. It was a definition, always touched with emphasis, with reproach and disappointment. The social position of a woman is clearly seen on the example of the girls mother that, by the way, along with her father plays a considerable role in the storyline. Ex facte parents seem to be perfect and provide their children with everything necessary for their development. The narrators father is shown as readers get to know about the family business that is shouldered on the householder. Munro portrays him as a man in the know who is tirelessly inventive in making a world for his horses, the pelting operation that included killing, skinning, furs preparation that was accompanied with a distinctive seasonal smell. It created an atmosphere that was predetermined by the family business. Father looked forward to his daughter become a helping hand for the whole family as she grows up, he treats her with respect and flatters calling her a new hired hand. As the narrator obeys her father, appreciates his wisdom and industry, she feels his role in her upbringing, one day she, however, contrives to disobey him. The girl does not know the reason of her deed but she opens the gate wide instead of shutting it as her father asks and the horse gallops away. She fears to lose his trust that is important for her, but she did not regret. Trying to conceal her fault was vain as her younger brother Laird gives her away. Father is wise enough to be quite and speaks with resignation dropping only several words: Shes only a girl. Earlier they would strike her like a thunder, but it turned out that she grew up, something changed in her forever and she got rid of her childhood fears and habits, the girl was turning into a woman, revealing her female nature, hence, she said: I didnt protest that, even in my heart. The girls mother that is contrasted to father seems to be more friendly towards her daughter, if she was feeling cheerfulà ¢Ã¢â€š ¬Ã‚ ¦she could tell all sorts of things, while her father didnt talkà ¢Ã¢â€š ¬Ã‚ ¦unless it was about the job they did. The girl was shy about her father and did not ask him questions, but worked willingly under his eyes and was proud of that. The girl tells of her mixed feeling towards mother, she feels the pressure and hurries to leave the house before mother gives her another task to do, in turn mother blames her for not helping about the house. Mother seems too preoccupied with her housework, though it may be also regarded as lack of attention and care for her children who were needed mainly as a helping hand for the endless work in the house. Mother denounced her daughters actions and often talked to her in a dead-quiet regretful way and she was always plotting striving to keep the girl inside the house, exercising her power. This resulted in the childs rebellion, her obstinacy as the narrator tried to keep herself free from the unwritten rules of the society as well as total control of her actions. Despite mother was, according to the girl, kinder than father and more easily fooled, but you couldnt depend on her, as she showed that she did not know about the way things really were. Mother did not seem so dear to the heart of the girl as father was, numerously proving his humaneness and love, in spite of the cruelty he had to resort to in everyday life. Readers are shown the stereotypical farm life in Canada, but the characters revive on the pages of the story and readers witness all the transformation they undergo, may judge about their life, actions and motives, sympathize and condemn them.

Self Control Theory of Crime

Self Control Theory of Crime Self control theory, also known as General theory of crime is a criminological theory about the lack of an individuals self-control, which is the main factor behind criminal behavior or conformity. Self control theory places much of its emphasis on parental upbringing it suggests that individuals who were ineffectually parented before the age of ten develop less self-control than individuals of roughly the same age who were raised with better parenting, even though others play a vital role in the process of proper or improper socialization (Muraven, Pogarsky and Shmueli 2006). Children with behavioral problems will tend to grow into juvenile delinquents and eventually into adult offenders according to Gottfredson and Hirschi 1990 because the path toward or away from crime commences early in life. If a child has an abusive or neglectful upbringing, he will tend to be impulsive, insensitive, physical, risk-taking, short-sighted, and nonverbal, and they will also tend to engage in the c riminal acts outlined above (Gottfredson and Hirschi 1990). Children whose parents care about them and supervise and punish their misconduct will develop the self-control needed, through socialization, to resist the easy temptations offered by crime. This will help them in future school, work, and relationships. This theory was originally developed by criminologists Travis Hirschi and Michael Gottfredson, but has since been the subject of theoretical debate. Hirschi once focused on social bonds rather than individual and self control as a source for criminality, but his viewed shifted and Gottfredson and Hirschi strayed from Hirschis previous theory that continuing social bonds cushion against criminal behavior in favor of the proposition that self control, internalized early in life, determines who will be likely to commit crime (Grasmick, et al. 1993). This theory is more practical, according to Gottfredson and Hirschi 1990 this theory propose that self-control is the general concept around which all of the known facts about crime can be organized. Hirschis former theory of criminality was a classical theory and according to Brownfield and Sorenson 1993 à ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€¦Ã¢â‚¬Å"classical theory and the concept of self-control are remarkably compatible. Self-control theory is similar to learning theory because learning theory believes that lack of self-control is a basic component or element of the deviant learning process. Even though one learns from the stimuli around them behavior is also the result of something within us, which is self-control. Gottfredson and Hirschi 1990 define crime as, acts of force or fraud undertaken in pursuit of self interest. This definition leads to the conclusion that any law violation, including murder, robbery, or property crime, that is done for reasons other than self-interest is not crime and cannot be explained by their theory (Grasmick et al. 1993). Low self-control is supposed to explain an individuals propensity to commit or refrain from committing crimes, just as high self-control explains an individuals likelihood of conforming to social norms and laws (Akers 1991). The authors explain that the concept of self control is not deterministic and that people involved with crime also engage in similar behaviors that provide short-term gratification (Gottfredson and Hirschi 1990). Smoking, drinking, gambling, irresponsible sex, and speeding in cars are all examples of risky behaviors that may be noticeable in criminal individuals who seek immediate gratification. Six elements of self-control are presented, one of which is that crimes require little skill or planning (Gottfredson and Hirschi 1990). Naturally, this is a source of criticism, since many criminals do plan their deviant acts and have become quite specialized in these activities. Self-control theory argues that a lack of self-control is neither a sufficient nor a necessary condition for crime to occur, because other properties of the individual or of the situation may counteract ones likelihood of committing deviant acts (Hirschi and Gottfredson 1993). The theorists have absolutely stated that their viewpoint, not like many others, is not meant to predict any particular type of activity since most deviant behavior, by its very nature, is impulsive and opportunistic. Therefore, everything else being equal, low self-control and a weak bond to society should positively and significantly predict a variety of deviant and criminal conduct (Polakowski 1994). Though lack of self-control and the familys role in its failed development do not mean that one will become deviant but it will provide circumstances that will make conditions favorable for delinquency. Hirschi has written supplemental information regarding the dynamics of the familys important role in reducing delinquency. He says that some aspects of family structure and practice appear to have an impact on delinquency in their own right, over and above their influence on the childs level of self control or socialization. This theory is applied to age, gender, and racial variations in crime, peer groups, schools, and the family, cross-cultural comparisons, white-collar crime, and organized crime. Gottfredson and Hirschi say there are differences among racial and ethnic groups, as there are between the sexes, in levels of direct supervision by the family (Gottfredson and Hirschi 1990). It is not the gender, race, or age of an individual that directly influences his criminality, but these factors indirectly affect the amount of socialization by parents. An evaluation of the age-crime relationship, however, has shown that for certain crimes, the variable of age may actually be a dire ct result of lack of self-control (Greenberg 1994). Hirschi believes that policies put in place that are designed to deter or rehabilitate offenders are failures, but effective policies that support and enhance the socialization in family would strengthen the family dynamics by improving the quality of family child-rearing practices. Therefore, effective policies would not only focus on preventing teenage pregnancies, but on maintaining a fathers involvement with the childs life. Hirschi contends that initiating these public policy reforms would strengthen family bonds, increase socialization, and create greater self-control in the child that will make it unlikely that he will exhibit deviant behavior (Hirschi 1995). This theory alleges to address all types of crime that Hirschis first theory in Causes of Delinquency did not, but many simply find Gottfredson and Hirschis definition of crime to be unconvincing. Though studies in general support the theorys major conclusion that low self-control is linked to criminal involvement, they do make some valid points regarding weaknesses inherent in the self-control theory of crime. In A General Theory of Crime Gottfredson and Hirschi offer no general or specific empirical test of the theory (Akers 1991). This makes their claims seem grandiose, though the major view appears to be true. The theory has also been accused of being tautological, because they do not define self-control separately from the propensity to commit crimes and analogous behavior (Akers 1991). They use the term criminality and self-control synonymously, which is like saying low self control causes low self-control, or criminality causes criminality. Critics have suggested that an indep endent indicator of self- control is necessary to truly define self-control. It has also been suggested by critics that this theory wrongfully claims other theories are unimportant (Akers 1991). Counter-intuitive to the logic of self-control theory, a longitudinal study was conducted showing that adult social bonds, like stable employment and cohesive marriages for example, can redirect offenders into a lifestyle of conformity beyond the childhood years of socialization. Studies have also shown that the relationship among self-control, crime, and analogous behaviors was also questionable. Overall, it seems that this theory carries heavy paternalistic undertones and the key to developing self-control is proper socialization, especially in childhood. Gottfredson and Hirschi find the traditional role of women and men to be crucial to the development of children. They seem to feel that if society could regain traditional American values with the woman staying at home, the husband working during the day, and the children disciplined by both parents, criminality would decrease. They do not even consider the outcomes of single-parent, divorced or un-wed parents, but they are a reality in contemporary society. In summary, Travis Hirschi has had a significant impact on the world of criminology. His two major theories, the control theory of delinquency and self-control theory, despite criticism have guided public policy reformations, and are quite popular today. Akers, Ronald L. Self-control as a general theory of crime. Journal of Quantitative Criminology, 1991: 201-211. Brownfield, David, and Ann Marie Sorenson. Self-control and juvenile delinquency:theoretical issues and an empirical assessment of selected elements of a general theory of crime. Deviant Behavior, 1993: 243-264. Gottfredson, Michael R., and Travis Hirschi. A General Theory of Crime. Stanford: Stanford University Press, 1990. Grasmick, Harold G., Charles R Tittle, Jr., Robert J Bursik, and Bruce J Arneklev. Testing the core empirical implications of Gottfredson and Hirschis general theory of crime. Journal of Research in Crime and Delinquency, 1993: 5-29. Hirschi, Travis, and Michael Gottfredson. Commentary: Testing the General Theory of Crime. Journal of Research in Crime and Delinquency, 1993: 47-54. Muraven, Mark, Greg Pogarsky, and Dikla Shmueli. Self-control Depletion and the General Theory of Crime. Journal of Quantitative Criminology, 2006: 263-277. Polakowski, Michael. Linking self-and social control with deviance: illuminating the structure underlying a General Theory of Crime and its relation to deviant activity. Journal of Quantative Criminology, 1994: 41-79.

Essay --

During the nineteenth century, nationalism was the driving force behind the unification of Italy in 1861 and the creation of Germany as a modern nation in 1871. Nationalism had also proved a useful tool for encouraging the expansion of empire, as politicians sought to win over their constituents with the notion that it was the moral duty of western nations to civilize the rest of the world. Imperialism was also one of the four contributing factors to the cause of World War One. Although not all events that fall into the imperialistic category were about controlling another country, they contributed to the war, and imperialistic events were the foundation of the cause of World War One.The Indian Independence Movement began in 1857, and lasted until 1947. Before the beginning of the movement, India had never known political freedom. Foreign rulers had occupied the country for its' entire history. By the time the British took over the area, the natives of India had grown restless with h aving no say in any political decisions. This showed the British that the Indians were serious about achieving their freedom. During the 1900’s almost every part of Africa was a European colony. The native Africans began to protest for independence. They used a system of protests called Pan-Africanism. These brought worldwide attention to the independence of Africa from Europeans.Nationalism has had good and bad effects on major events throughout history. Some of the events that nationalism has affected would be World War 1, the Indian independence movement, and the African independence movement. Nationalism had a vital role to play in the build up in the World Was One, as different nations sought to impose their authority on the rest of the world. Na... ..., and promotes values that are the product of the African civilization and the struggles against slavery, racism, colonialism. Pan-Africanism can be seen as a product of the European slave trade. Enslaved Africans of diverse origins and their descendants found themselves embedded in a system of exploitation where their African origin became a sign of their servile status. Pan-Africanism set aside cultural differences, asserting the principality of these shared experiences to foster solidarity and resistance to exploitation. Initially anti-slavery and anti-colonial movements amongst black people of Africa and the Diaspora in the late nineteenth century, the aims of Pan-Africanism have evolved through the ensuing decades. Pan-Africanism has covered calls for African, nationalism, independence, political and economic cooperation, and historical and cultural awareness.

Vote for Senator John Kerry :: Voting Election President Essays

Vote for Senator John Kerry With this being an election year, the political speeches are to a max. All of the political candidates are using speeches and commercials to try and persuade American to put their trust in them by voting for them and not their opponent. Senator John Kerry has been using the rhetorical appeals in all of the speeches he has been giving, ever since the primary. At the 2004 National Democratic Convention, Kerry spoke with such passion, talked about his reputation, and gave proof to what he was speaking about. Kerry gave a plan for the country, a plan of what will happen if he is elected the President. He spoke of things that went on during the past four years that should have not happened, or should have been handled differently. Kerry sold himself to the country in order to get the votes that are needed in the up coming election on November 2. With the speech Senator John Kerry gave at the 2004 National Democratic Convention, he knew who is audience and knew how to appeal to them. His audience was the citizens of the United States of America, and not just the Democrats. Kerry assumed that the audience wanted a change from the way the current president is running the country. Kerry used the assumptions throughout his speech, though they are not just about the President, he also uses them about just how things are being ran in the country, talked about how there needs to be a change. â€Å"My fellow Americans: we are here tonight united in one simple purpose: to make America stronger at home and respected in world.† The main point of the speech was laid out in the very first line. Though the speech had a few sub points such as: â€Å"elections are about choices,† â€Å"America can do better,† and â€Å"help is on the way.† With these points, he was selling himself, telling the country what can happen if they would vote for him. In order for Kerry to get his points across to the audience, the flow of his speech was very important.

Mr. Blake’s views on Upon Westminster Bridge :: Westminster Bridge Poetry Essays

Mr. Blake’s views on Upon Westminster Bridge I read Mr Wordsworth’s poem. I was dismayed by his views on London. I was horrified when I read the first line. â€Å"Earth has not anything to show more fair,† I believed he would have experienced beautiful views since he was brought up in the Lake District. He obviously has not seen London in 1794. I have lived in London for many years of my life. I have seen people in poverty from the poorest parts of London to people in mansions the richest places. One day I was walking through the streets of London and it sprung upon me to write a poem. This is my view on the real London. I opened the poem with the line â€Å"I wonder through each chartered street† I used this word wandered to make it seem as if I was freely roaming the streets not knowing where I was or where I was going. As if I was lost down the back streets of London. Chartered street carry’s the mark of changed and revolutionised London. All the streets seemed dull and grim and had something mysterious about them. My second line was on the same theme as the first line first from it id talking about the Thames! â€Å"Near where the chartered Thames does flow,† in the first draft of this poem I wrote dirty Thames instead of â€Å"chartered Thames.† I changed because I felt that it would have more effect. Everywhere is dirty in London, but I am trying to say that everywhere is dull and grim; also as you are walking through the streets it is like deja vu. One of the most distinct things about London is how the people look and feel. My next two lines are, â€Å"And mark in every face I meet marks of weakness marks of woe† As l walked though the streets I could see no one was smiling. I actually felt sorry for some people. Nearly every person I met looked ill or suffered from malnutrition due to over working, low income, no food and poor living space. I used this stanza to emphasize my views and to make it sound more obvious, to paint a picture in the readers mind â€Å"In every cry of everyman â€Å" this next stanza is very strong and meaningful. A crying man is not often heard. Unless he is under real distress. Suffering is a very big theme in the street of London everywhere you walk you can see it in the stanza, I started the first three lines with â€Å"in every† to emphasize my point.

Wwii: the Good War?

US History: Surv Since 1877 The Good War? Many Historians call World War II â€Å"The Good War. † The Second World war consumed every corner of the globe, pitting the world’s biggest powers against each other. There were two sides the Axis powers and the Allied Powers. The Axis included many Germany, Japan, and Italy. The Allied powers included the Soviet Union, United States, British Empire, China, and France to name a few. World War II was caused by several things. One was the Treaty of Versailles which Germany could not afford to pay.In turn they empowered a man who vowed to rip up the treaty. Two other reason were the failure of appeasement and the failure of the league of Nations. There are many reasons why people think that World War II was â€Å"The Good War,† Paul Fussell gives a good account on the subject. A Good War, A Just War, A Moral: Fussell's accounts simply show that these terms are simply not possible for the teenage kid being shipped off to fig ht in the war at the tender ages of 18, 19, 20, or even 17. For American troops, the first unpleasant act in their active and dangerous participation in what has been misleadingly termed the Good War was throwing up in the transport conveying them to the United Kingdom (Fussell pg. 15). † Fussell references to how the war is misnamed â€Å"The Good War† here. He suggests how can the war be good when we are putting these young boys in situations were they are throwing up out of fear. The fear is not the only problem, the men ate terrible food twice a day standing up while the officers ate at white linen tables with nice cutlery and better food.This was not the firs blow to his morale though. In training, many draftees were greeted with the letters R. T. C. which the draftee quickly learned meant replacement training center (pg. 95). Many thoughts would enter the draftees head after reading those letters, â€Å"Why, he wondered, were so many hundred of thousands of draft ed boys needed as replacements? For whom or what? Was the army expecting that many deaths or incapacitating wounds (Fussell pg. 95). † He soon learned that the answer was yes which as you can imagination was quite demoralizing and does not condescend to â€Å"The Good War† idea.Another Concept that Fussel used to support his motion that World War II wasn’t the good war everyone was talking about; was disproving the idea that only the germans spared innocent life's. He talks about the measures that the Allied forces used to protect the german assumption that the FUSAG was going to attack at Pas De Calais (Fussell pg. 32). â€Å"To move troops and reserves quickly to this fancied battlefield, Hitler would have to use railways, railway stations, and alas, railway towns, where many French civilians were killed (Fussell pg. 32). The allies bombed many french railroad structures and in the process killed many innocent citizens. The innocent killing of civilians could not relate to World War II being called the â€Å"The Good War. † If World War II, was â€Å"The Good War† then why was there so much desertion. Relating back to one of the problems I mentioned earlier, one of the main causes of desertion was fear. â€Å"Many GIs were so scared that they required special attention. Says an American woman who worked with the Red Cross, â€Å"Just before they went across to France, belts and ties were removed from some of these young men.They were very, very young (Fussell pg. 108). † Fussell tells of a battle in france, where a fresh battalion arrived to relive a unit that was battered from fighting and many of the men had been killed. Their bodies not yet been removed, but were laid out neatly just behind the foxholes and decently covered with pine boughs (Fussell pg. 107). When the reinforcements say this, they instantly disappeared only to show up many months later. How can World War II be â€Å"The Good War† when youn g men are disbanding out of pure fear.World War II may be being fought for a just reason. Hitler is clearly an uncontrollable menace who needs to be put down. On the other hand, World War II cant be â€Å"The Good War† that many historians claim it to be. Just as Fussell suggests a war can’t be good when we are sending our teenage young men in extreme situations which cause them to vomit out of fear. Also how can a war be good when we are taking the lives of innocent civilians. In the end, World War is not â€Å"The Good War† that many suggest it to be.

The “High Court Ruling Only Tweaks Sarbanes-Oxley Act” Article

ARTICLE SYNOPSISThe â€Å"High Court Ruling Only Tweaks Sarbanes-Oxley Act† article is about the Supreme Court ruling in Free Enterprise Fund vs. PCAOB indicating that Sarbanes-Oxley (SOX) will remain â€Å"fully operative as a law† with the exception to remove members of the Public Company Accounting Oversight Board. Prior to the SOX Act, the removal of member was said to violate the appointments clause of the Constitution. In addition to discussing the ruling, the following will explain how the Sarbanes-Oxley act affects ethical decisions in today’s business and the criminal penalties that it provides.ETHICAL DECISIONThe process of making decisions consists of ethical attribute that include integrity, transparency, and accountability. The Sarbanes-Oxley Act has the effect of ensuring investor confidence through the existence of regulatory provisions effective in enhancing ethical standards. In the case of Free Enterprise Fund v. PCAOB shows the extent to which the issue of separation of powers is upheld. The main argument in the case was the excess power granted to the board as it was appointed by Securities and Exchange Commission (SEC) other than the president.This means that the board had regulatory non-restricted power by the executive. According to the ruling, PCAOB has the power to continue overseeing public company audits with the intention of protecting investors interest (Jaeger, 2010). This is a major development as it relates to ensuring that proper measures supports the scope of executives ensuring that proper decisions are effective in protecting the interests of investors. The court’s ruling indicated that PCAOB board members will be removed from office by SEC at will other than for good cause (Jaeger, 2010).However, other programs of PCAOB remain unaffected by the decision of the court. It is important to note that the enactment of the SOX Act is a major development that has ensured integrity in decision-making proce ss essential in protecting the integrity of investors. As a result of maintaining proper books of accounts and ensuring proper internal controls are in place, the SOX Act ensures ethical decisions are made enhancing the integrity and transparency. Ultimately, the impact of the SOX Act is to protect the interest of investors through prevention of accounting frauds.CRIMINAL PENALTIES The SOXAct provides for various criminal penalties under certain sections. Section 802 of the SOX Act provides criminal penalties for influencing the United States agency investigation, which is also known as proper administration. The criminal penalty punishes any person who knowingly falsifies information or document with the intention of obstructing a particular investigation. An individual can be put in jail if found guilty of this criminal offense for a period not exceeding 20 years.Another criminal penalty under the SOX Act is retaliation against whistleblowers (Jaeger, 2010). This relates to any pe rson who takes harmful action against another person with the intention to retaliate. A fine or imprisonment for a period not exceeding 10 years can be placed if a person is found guilty for this criminal offense. Section 906 of the SOX Act provides for criminal penalties for CEO or CFO financial statement certification. According to this section, any corporate officer who fails to certify financial reports is liable for a jail term not exceeding 20 years.

7-Eleven Store Experiment

Has one ever pondered the possible interest in the typical bustle and commotion of a public venue or its perceivable feel left impressed upon the customers? To truly acquire a fascination of a place or gather a perception of the environment, observation and experience are vital. For a short period of approximately thirty minutes, I observed my former employer, 7-Eleven, in the town of Old Bethpage. I even experienced the point of view of the customer by purchasing a variety of beverages and hot food. Based upon my half an hour spent at the store, I recognized a diverse culture of customers, abnormal activity, and a warm, welcoming ambiance.As my friend and I approached the 7-Eleven store in my silver two-door Honda Civic, I noticed a couple of observations. For example, the retailer was in the process of receiving a vitamin water delivery from two African American males. Also, as this process was underway, the rest of the store was buzzing with business and chatter. The Plainview Wat er District employees, decked out in blue and white shirts with bright yellow safety vests draped over their clothes, had just entered briefly and all the white males exited with each his own large coffee. While realizing the environment outside the venue, I chose a parking spot nearest the corner exit on the East side. My friend Anthony and I decided to purchase some refreshments and feel out the inside of 7-Eleven before surveying for the full time allotted.Amidst entering the building, one couldn't help but feel comfortable and at home. The employees greeted us instantaneously by means of wide smiles and enthusiasm in helping others. One tall worker named Sam persuaded me to try a flavored and even discounted the beverage when I paid. The coffee smelled of flavorful aromas. The aromas that come with fresh, smoldering coffee beans. I could smell hazelnut, french vanilla, and pumpkin spice. After fixing myself a delicious, mouth-watering pumpkin spice coffee with whipped cream and caramel, I also bought tasty, delectable, greasy wings and an Arizona iced tea. Anthony purchased an Arizona iced tea as well along with a fresh pack of Newport cigarettes. We then bid farewell to the employees, manager, and the owner too, and exited the retailer to the old familiar

Amity Assignment

`qwertyuiopasdfghjklzxcvbnmqwertyui opasdfghjklzxcvbnmqwertyuiopasdfgh jklzxclzxcvb Market Research tyuiop Amity University yuiopas dfghjklfghjklzx cvbnmqvbnmq wertyuiopasdfghjklzxcvbnmqwertyuio pasdfghjklzuiopasdfghj klzxcvbnmqwertyuiopasdfghjklzxcvbn mqwertyuiopasdfghjklzxcvbnmqwerty uiopasdfghjklzxcvbnmqwertyuiopasdf ghjklzxcvbnmqwertyuiopasdfghjklzxc vbnmqwertyuiopasdfghjklzxcvbnmrty uiopasdfghjklzxcvbnmqwertyuiopasdf ghjklzxcvbnmqwertyuiopasdfghjklzxc vbnmqwertyuiopasdfghjklzxcvbnmqw ertyuiopasdfghjklzxcvbnmqwertyuiop asdfghjklzxcvbnmqwertyuiopasdfghjkl | | |Market Research |ADL-10 | | | | | |Preface | | | | | |Research acts as a platform for all the statistical manipulations and filtration of data and interpreting the results thereof, solving the defined problem to be | | |search upon.The role of measurement and statistics in social science research is treated sensitively and competently. | | |The term Research basically refers to search of knowledge is widely used in the area of Academics and various Industries as well. Our brain starts working and we | | |feel that it is something related to finding new areas, collecting all related information’s and preparing a consolidated report.As the management | | |students we are expected to have good knowledge and practice of these topics. | | |Hence before going into the technical knowledge of these topics let’s understand the basic meaning of the terms Research Methods.Research Methods includes the | | |concepts as they relate to a particular discipline or field of inquiry is a collection of theories, concepts or ideas; comparative study of different approaches; and| | |critique of the individual methods | | | | | | | | |Research methodology, as introduced in this book, is a means to understand the ways in which social science research produces multiple accounts of the world. | | |Further, methodology specifies how the researcher may go about practically studying whatever he or she believes can be known. | | |Regarding the organization, the study material consists of 8 chapters, well arranged in a coherent manner with an intention to serve as a study material for MBA | | |students.The different sections of this study material are: | | | | | | | | |Introduction to Research Methods, which basically describes the role of Research, the steps in the process considered carrying out a research, the different types of| | |research and brief information about ethics of a good research. Research Problem and Research Design, describing the concept, purpose and importance of a research | | |problem, the steps involved in defining and selecting a research problem; meaning, need, features and elements of a Research Design and the various types.Methods | | |of Data Collection, giving out the introduction of two types of data-Primary and Secondary, their collection procedure and the different methods and techniques | | |used in their collection. Data Processing and Analysis develops the understanding of collection of data, its arrangement and analysis. Measurement | | |and Scaling Techniques describes various types of measurement scales with the important scale construction techniques. Sampling Design helps to understand the | | |concepts of sampling and types of Sampling. Testing of Hypothesis gives the detailed concept about developing a hypothesis, its testing using various tests and | | |concluding the final result. Report Writing briefs various points to be kept in mind while compiling a report. | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | |2 | | Index Market ResearchADL-10 |Sl. No. |Chapter |Page No. | | | | |1 |Introduction to Research Methods |4 | | |Research Problem and Research | | |2 |Design |11 | | | | | |3 |Methods of Data Collection |22 | |4 |Data Processing and Analysis |30 | |5 |Measurement and Scaling Technique |38 | |6 |Sampling Design |50 | |7 |Testing of Hypotheses |68 | |8 |Report Preparation |93 | |9 |Key to th e End Chapter Quizzes |98 | | |Bibliography | | |10 | |99 | 3 Market ResearchADL-10 Chapter 1 Introduction to Research Methods Contents: 1. 1 Role of Research In Business Decision‘s 1. 2 Research Process 1. 2. 1.Selecting a Topic 1. 2. 2. Literature Search 1. 2. 3. Discussion with â€Å"Informants and Interested Parties† 1. 2. 4. Sampling 1. 2. 5. Formulating your hypothesis 1. 2. 6. Questionnaire Design 1. 2. 7. Fieldwork 1. 2. 8. Data Processing 1. 2. 9. Statistical Analysis (Hypotheses Testing) 1. 2. 10. Assembly of Results 1. 2. 11. Writing up The Results 1. 3Types of Research 1. 3. 1 Exploratory Research 1. 3. 2 Descriptive Research 1. 3. 3 Analytical Research 1. 3. 4 Causal Research 1. 3. 5 Quantitative Research 1. 3. 6 Qualitative Research 1. 3. 7 Conceptual Research 1. 3. 8 Modeling Research 1. 4 Criteria of good research 1. 5 Ethics of Research 4 | | |Market Research |ADL-10 | | | | | | | | | | | |1. 1 Role of Research in Business Decision‘s | | | | | |R esearch is a process of using the methods of science to the art of management for decision- making. Every organization operates under some degree of uncertainty. | | |This uncertainty cannot be eliminated completely, although it can be minimized with the help of research methods. Research is particularly important in the decision | | |making process of various business organizations.To choose the best line of action (in the light of growing competition and increasing uncertainty); it is very | | |important that one should be able to gather all the data, analyze it and reach to the appropriate decisions. Research in common context refers to a search for | | |knowledge. It can also be defined as scientific and systematic search for gaining information and knowledge on a specific topic or phenomena. In | | |management research is extensively used in various areas. Research provides a base for your business sound decision – making. There are three parts involved in any | | |of yo ur systematic finding: Implicit question posed, explicit answer proposed and Collection, analysis, and interpretation of the information leading from the | | |question to answer Illustration. Research comprises of defining and redefining problems, formulating hypothesis or suggested solutions; making | | |deductions and reaching conclusions; and at last carefully testing the conclusions to determine whether they fit the formulating hypothesis?. | | | | | | | | |Market Research has become an important part in management decision-making. Marketing research is a critical part of such a Market intelligence system; it| | |helps to improve management decision making by providing relevant, accurate, & timely information. Every decision poses unique needs for information gathered | | |through marketing research.Thus, we can say that marketing research is the function that links the Consumer, Customer, and the public to the marketer | | |through information used to identify and define market ing opportunities and problems; Generate, Refine, and evaluate marketing actions and monitor marketing | | |performance; improve understanding of marketing as a process. | | | | | | | | | | | |1. Research Process | | | | | |1. 2. 1. Selecting A Topic: Topic is related to the area of interest. | | | | | |1. 2. 2. Literature Search: A researcher should be aware of the current research in the related area and further scope of expansion. | | | | | |1. 2. 3. Discussion with â€Å"Informants and Interested Parties† | | | | | |1. 2. 4.Sampling (described in Chapter VI) | | | | | |1. 2. 5. Formulating Your Hypothesis (described in Chapter VII) | | | | | | | | | | | | | | |5 | | | | |Market Research |ADL-10 | | | | | |1. 2. 6. Questionnaire Design -Translating the broad objectives of the study into questions that will obtain the necessary information. | | | | | |1. 2. 7. Fieldwork – Collection of data through questionnaire or interview | | | | | |1. 2. 8. Data Processing à ¢â‚¬â€œ coding and inputting the responses | | | | | |1. 2. . Statistical Analysis (hypotheses testing) | | | | | |1. 2. 10. Assembly of Results | | | | | |1. 2. 11. Writing up the Results- drawing conclusions / interpretations and relating the findings to other research. You will have been given separate notes on report | | |writing. | | | | | |1. Types of Research | | |A research can be classified as follows | | | | | |1. 3. 1 Exploratory Research | | | | | |1. 3. 2 Descriptive Research | | | | | |1. 3. Analytical Research | | | | | |1. 3. 4 Causal Research | | | | | |1. 3. 5 Quantitative Research | | | | | |1. 3. 6 Qualitative Research | | | | | |1. 3. Conceptual Research | | | | | |1. 3. 8 Modeling Research | | | | | | | | |1. 3. 1 Exploratory Research: – The Exploratory Research structures and identifies new problems; it is an initial research which is commonly unstructured, ? informal? | | |research that is undertaken to gain background information about the gen eral nature of the research problem, without having any specific end-objective.It is | | |usually conducted when the researcher does not know much about the problem and needs additional information or desires new or more recent information. A research | | |that analyzes the data and explores the possibility of obtaining as many as relationships as possible between different variables of the study. | | |Ex: – Literature Survey, Experience survey. | | | | | | | | |1. 3. 2 Descriptive Research: – Descriptive research is more rigid than exploratory research, this research carries out specific objectives and hence it results to a| | |definite conclusion. Descriptive research is undertaken to provide answers to questions of who, what, where, when, and how – but not why.For example, it describes | | |users of a product, determines the proportion of the population that uses a product, or predicts future demand for a product or describes the happening of a certain | | | | | | | | | | | |6 | | | | | |Market Research |ADL-10 | | | | | |phenomenon. As opposed to exploratory research, if you are doing descriptive research you should define questions, people surveyed, and the method of analysis prior | | |to beginning data collection. | | | | | | | |1. 3. 3 Analytical research: – This type of research is used where information is already available, and analyzes these to make a critical evaluation of the material. | | |Analytical research takes descriptive research one stage further by seeking to explain the reasons | | |behind a particular occurrence by discovering causal relationships. Once causal relationships have been discovered, the search then shifts to factors that can be | | |changed (variables) in order to influence the chain of causality.Typical questions in analytical research are: What factors might account for the high drop-out | | |rate on a particular degree programme? | | |Typical methods used in analytical research include: | | | | | | | | |[pic]Case studies [pic]Observation [pic]Historical analysis [pic]Attitude surveys [pic]Statistical surveys | | | | | |1. 3. 4 Causal Research: – Casual Research seeks to find cause and affect relationships between variables.It accomplishes this goal through laboratory and field | | |experiments. | | | | | | | | |1. 3. 5 Quantitative Research: – This research answers the questions about data that can be measured in terms of quantity or amount. It is applicable to | | |phenomena that can be expressed in terms of quantity. | | | | | | | | |1. 3. 6 Qualitative Research: – This research involves analysis of data such as words (e. g. , from interviews), pictures (e. g. , video), or objects (e. g. , an | | |artifact).Answer questions about nature of phenomena in order to describe phenomena and understand it from the participant‘s point of view. | | | | | | | | |1. 3. 7 Conceptual Research: – This type of research is related to some ideas or th eory and generally used by philosopher. | | | | | | | | |1. 3. 8 Modelling Research: – This type of research is related to business situation where business situation is formulated into different types of model. | |Ex:-Mathematical model, simulation models | | | | | | | | |1. 4 Criteria of good research | | | | | | | | |One thing that is important is the research work and the studies meet on the common ground of the scientific method. One expects scientific research to satisfy the | | |following criteria. | | | | |1. The purpose of research should be clearly defined and common concepts be used. | | | | | | | | |7 | | | | | |Market Research |ADL-10 | | | | | |2.The research procedure used should be described in sufficient detail to permit another researcher to repeat the research for further advancement. | | |3. The procedural design of the research should be carefully planned to yield results that are as objective as possible. | | |4. The researcher should report with comple te frankness, flaws in procedural designs and estimate their effects upon the findings. | | |5. The analysis of data should be sufficiently adequate to reveal its significance and the methods of analysis used should be appropriate. | | |6. Conclusion should be considered to those justified by the data of the research and limited to those for which the data provide an adequate basis. | | |7.Greater confidence in research is warranted if the researcher is experienced, has a good reputation in research. | | | | | |In other words we can state the qualities of a good research as under: | | | | | | | | |1. Good research is systematic: it means that research is structured with specified steps to be taken in a specific sequence in accordance with well defined set of | | |rules. | | |2.Good research is logical: this implies that research is guided by the rules of logical reasoning and logical process of induction and deduction are of great | | |value in carrying out research. | | |3. Good r esearch is empirical: it implies that research is related basically to one or more aspects of real situation and deals with concrete data that provides a | | |basis for external validity to research results. | | |4. Good research is replicable: this characteristic allows research results to be verified by replicating the study and thereby building a sound basis for | | |decisions. | | | | | |1. Ethics of Research | | | | | | | | |As a profound social activity, research connects us to those who will use it, to those whose research we used, through them, to the research that our sources used; | | |Hence beyond technique, we need to think about ethics of civil communication. In addition to construction of bonds within any community, ethics deal with a range of | | |moral and immoral choices; Research challenges us to define individual moral principles; Academic researchers are less tempted to sacrifice principle for a| | |gain than commercial researchers. Plagiarism, claiming credit f or results of others, misreport sources or invent results, data with questionable accuracy, destroy | | |or conceal sources and data important for those who follow beyond simple moral. Do not to what we should affirmatively do, i. e. concern for the integrity of the | | |work of the community combined with narrow moral standards with the larger ethical dimension. Research done in the best interests of others is also in your own | | | | | | | | | | | | | | | | | | | | |8 | | | | |Market Research |ADL-10 | | | | | |End Chapter quizzes: | | | | | |1. Research, in management, forms a base for a) Gathering knowledge | | |b) Interpretation of information | | |c) Business decision-making d) Reaching to conclusions | | | | | | | | |2. In research process, what is the next step after Defining the problem definition? | |a) Determine the Sampling design b) Review of Literature | | |c) Hypotheses Testing | | |d) Data interpretation and analysis | | | | | | | | |3. A research that analyzes the data and explores the possibility of obtaining as many as relationships as possible between different variables of the study, is | | |known as: | | |a) Exploratory Research | |b) Analytical Research | | |c) Quantitative Research d) Descriptive Research | | | | | | | | |4. Observations, case studies and surveys are methods which are implemented under: | | |a) Quantitative Research b) Analytical Research | | |c) Conceptual Research d) Exploratory Research | | | | | | | | |5.Mathematical and simulation models are examples of: | | |a) Descriptive Research b) Conceptual Research c) Qualitative research | | |d) Modeling Research | | | | | | | | |6. Which statement, out of the following, doesn‘t cater to the Research Ethics? | | |a) Concern for the integrity of the work b) Define individual moral principles | | |c) Plagiarism | | |d) Work community with moral standards | | |7.Research, seeking to explain the reasons behind a particular occurrence by discovering causal r elationships, can be defined as: | | |a) Causal Research | | | | | |9 | | Market ResearchADL-10 b) Modeling Research c) Qualitative Research d) Analytical Research 8. A descriptive research describes the users of a product, determines the proportion of the population that uses a product, or predicts future demand for a product a) Strongly agree b) Agree c) Disagree d) Strongly disagree 9. Quantitative Research does not deal in: a) Figures b) Amount c) Relationships d) Quantities 10. Complete the statement:In addition to construction of bonds within any community, ethics deal with a range of a) Sacrifice people for a gain b) Claiming credit for results of others c) Moral and immoral choices d) Concealing objections that cannot be rebutted 10 Market ResearchADL-10 Chapter-II Research Problem and Research Design Contents: 2. 1 Introduction 2. 2 What is a Research Problem? 2. 3 How to Select the Problem 2. 3. 1 Sub-problem(S) 2. 3. 2 Statement of the Problem 2. 3. 3 Steps Involved In D efining A Problem 2. 4 Checklist for Testing the Feasibility of the Research Problem 2. 5 Meaning, Need and Features of a Research Design 2. 6 Different Research Designs 2. 6. 1 Research Design in case of Exploratory Research 2. 6. Research Design in case of Descriptive Research 2. 6. 2. 1 Longitudinal Studies 2. 6. 2. 2 Cross-sectional Studies 2. 6. 3 Research Design in case of Causal Research 11 | | | |Market Research |ADL-10 | | | | | |2. 1 Introduction | | | | | |Research forms a cycle.It starts with a problem and ends with a solution to the problem. The problem statement is therefore the axis which the whole research | | |revolves around, because it explains in short the aim of the research. | | | | | |2. 2 What is a Research Problem? | | | | | |A research problem is the situation that causes the researcher to feel apprehensive, confused and ill at ease. In other words, it refers to some difficulty which a | | |researcher experiences in context of a situation and wants to obtai n the solution for the same.It is the demarcation of a problem area within a certain context | | |involving the WHO or WHAT, the WHERE, the WHEN and the WHY of the problem situation. There are many problem situations that may give rise to research. Three sources | | |usually contribute to problem identification. Own experience or the experience of others may be a source of problem supply. A second source could be scientific | | |literature. You may read about certain findings and notice that a certain field was not covered. This could lead to a research problem. Theories could be a third | | |source. Shortcomings in theories could be researched. | | | | | |2. How to Select the Problem | | | | | |The prospective researcher should think on what caused the need to do the research (problem identification). The question that he/she should ask is: Are there | | |questions about this problem to which answers have not been found up to the present? Research originates from a need that arises . A clear distinction between the | | |PROBLEM and the PURPOSE should be made. The problem is the aspect the researcher worries about, thinks about, and wants to find a solution for.The purpose is to | | |solve the problem, i. e. , find answers to the question(s). If there is no clear problem formulation, the purpose and methods are meaningless. | | | | | |Keep the following in mind: | | | | | | | | |[pic] Outline the general context of the problem area. | | |[pic] Highlight key theories, concepts and ideas current in this area. | | |[pic] What appear to be some of the underlying assumptions of this area? pic] Why are these issues identified important? | | |[pic] What needs to be solved? | | |[pic] Read the subject to get to know the background and to identify unanswered questions or controversies, and/or to identify the most significant issues for | | |further exploration. | | | | | |The research problem should be stated in such a way that it would lead to analytical thinking on t he part of the researcher with the aim of possible concluding | | |solutions to the stated problem. Research problems can be stated in the form of either questions or statements. | | | | | | | | | | |12 | | | | | |Market Research |ADL-10 | | | | | |[pic] The research problem should always be formulated grammatically correct and as completely as possible. You should bear in mind the wording (expressions) you| | |use. Avoid meaningless words. There should be no doubt in the mind of the reader what your intentions are. | |[pic] Demarcating the research field into manageable parts by dividing the main problem into sub- problems is of the utmost importance. | | | | | |2. 3. 1 Sub-problem(S) | | | | | | | | |Sub-problems are problems related to the main problem identified. Sub problems flow from the main problem and make up the main problem. It is the means to reach the| | |set goal in a manageable way and contribute to solving the problem. | | | | |2. 3. 2 Statement of the Problem | | | | | | | | |The statement of the problem involves the demarcation and formulation of the problem, i. e. , the WHO/ WHAT, WHERE, WHEN, WHY. It usually includes the | | |statement of the hypothesis. | | | | | |2. 3. Steps involved in defining a Problem | | | | | | | | |1) Statement of a problem should be given in broad general way: For example in case of a social research it is advisable to perform some field operations, collect | | |the survey, study it, and then phrase the problem in operational terms. | | |2) Understanding the origin and the nature of the problem clearly: It is essential to know the point of origin of the problem and discuss the problem with those who | | |has a better knowledge of the concerned area. | | |3) Survey all the literature available and examine them before defining a research problem. | | |4) Finally rephrase the research problem in to a walking proposition. | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | |13 | | Market ResearchADL-10 2. 4 Checklist for Testing the Feasibility of the Research Problem | |YES |NO | | |Is the problem of current interest? Will the research results have social, educational or scientific value? | | | |1 | | | | |2 |Will it be possible to apply the results in practice? | | | |3 |Does the research contribute to the science of education? | | | |4 |Will the research opt new problems and lead to further research? | | | |5 |Is the research problem important? Will you be proud of the result? | | |6 |Is there enough scope left within the area of research (field of research)? | | | | |Can you find an answer to the problem through research? Will you be able to handle the research problem? | | | |7 | | | | |8 |Will it be practically possible to undertake the research? | | | |9 |Is the research free of any ethical problems and limitations? | | | |10 |Will it have any value? | | | | |Do you have the necessary knowledge and skills to do the research? Are you qualified to undertake the research? | | |11 | | | | | |Is the problem important to you and are you motivated to undertake the research? | | | |12 | | | | | |Is the research viable in your situation? Do you have enough time and energy to complete the project? | | | |13 | | | | |14 |Do you have the necessary funds for the research? | | | |15 |Will you be able to complete the project within the time available? | | | |Do you have access to the administrative, statistic and computer facilities the research necessitates? | | | |16 | | | | | |TOTAL: | | 2. 5 Meaning, Need and Features of a Research Design A research design is the plan or strategy, which helps in arranging the resources required for research purpose. It acts as a path or blueprint for the researcher. In other words, it is the advanced planning of the steps to be adapted for collection of relevant data and techniques to be used in their analysis keeping different time and budget constraint in mind.Along wi th the population to be surveyed, size of sample, tools for analyzing data, interpretation of data, it also includes the budget and the time constraints too. 14 | | | |Market Research |ADL-10 | | | | | |The Design decision is in respect to following terms: What is the study about? | | |Why to study a particular topic? Where the study will be conducted? Techniques to collect the relevant data? What will be the sample design? | | |How will the data be analyzed? What is the time required? What is the allocated Budget? | | | | |Need for Research Design: It helps for a smooth running of various research operations thereby making the research efficient, gaining maximum information with the | | |minimum expenditure of time, effort, and money. | | | | | |The Research Design is divided into following parts:- | | | | | |ResearchDesign | | | | | | | | | | | | | | | | | | | | | | | |Operational Design | | |Sampling Design | | | | | |Observational Design | | |Statistical Design | | |(Sub-d ivisions of a Research Design) | | | | | |Sampling Design: It deals with method of selection of samples to be collected /observed for a given study. | | | | | |Observational Design: It deals with the constraints and exceptions under which the observations are to be made. | | | | | |Statistical Design: It deals with the editing, coding and analysis of the data gathered. | | | | | |Operational Design: It deals with the techniques by which the procedures specified in the above designs can be carried out. | | | | | | | | | | | | | | | | | | | | | | | | | | | | |15 | | | | |Market Research |ADL-10 | | | | | | | | | | | |Features of a Good Design | | | | | |It should define the objective of problem to be studied | | |It should minimize the biasness and maximize the reliability of data | | |It should give smallest experimental error | | |It should be flexible enough to permit the consideration of many different aspects of a phenomenon. | | | | | | | | | | |Elements of a Research Desi gn: | | | | | |The important elements of a research design are: | | |[pic] Introduction: The Research proposal should define the research problem and the researcher‘s | | |precise interest in studying it. In other words it deals with the scope of study. | | | | | | | |[pic] Statement of the problem: It includes the formulation of problem which actually explains the objective of research. | | | | | | | | |[pic] Literature Review: It includes a review of different literatures and articles related to objective | | |of study. It is performed to get all the information‘s and researches done on the topic earlier. | | |[pic] Scope of Study: A complete study of any problem is difficult to study as it would entail an overwhelming amount of data.Therefore, the scope and dimensions | | |of the study should be delimited with reference to its depth, length, and geographical area to be covered, reference period, respondents to be studied and many other| | |different issues. We shou ld consider the time frames decided for the study and should finish it within the same tome slot. | | | | | | | | |[pic] Objective of Study: The questions to which the researcher proposes to seek answers through the study, comes under objectives. It should be stated clearly. | | |For example: | | |I.To study the nature of †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ | | |II. To investigate the impact of †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. | | |III. To examine the nature of relation between †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ and †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ | | |IV. To identify the causes of †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ | | |The objective statements should not be vague like ? to explore unemployment in India? | | | | | | | | |[pic] Conceptual Model: After completing the above steps the researcher formulates and develops the structure of relationships among the variables under | | |investigation. | | | | | | | |[pic] Hypotheses: A hypothesis is a specific statement of prediction. They refer to different possible outcomes. | | | | | | | | | | | | | | |16 | | | | |Market Research |ADL-10 | | | | | |[pic] Operational definition of concepts: It involves the different techniques used in exploratory and descriptive research in operational terms. | | |[pic] Significance of study: It is a careful statement of the value of the study and the possible applications of its findings which helps to justify purpose of | | |study, its importance and social relevance. | | | | | |[pic] Geographical area to be covered: The territorial area to be covered depends on the purpose, nature of study and availability of resources. It should | | |be decided and specified in the research plan. | | | | |[pic] Reference Period: This refers to the time period of which the data is analyzed. Also it depends on the availability of data. | | | | | |[pic] Sampling Plan: It is the study that requires collection of data fro m the fields, then we should decide the population to be selected for study and the | | |sampling design. | | | | | |[pic] Tools for Gathering data: Personal and Telephonic Interviews, Questionnaire, checklist are different tools for data collection. | | | | | | | | | | |[pic] Plan of Analysis: This includes the statistical techniques used for editing, coding and analysis of data. | | | | | |[pic] Chapter Scheme: The chapter scheme of report or dissertation should be prepared to give the outlines and the studies of the research conducted. | | | | | |[pic] Time Budget: The time period of research should be decided in advance and the research work should not exceed the time limits. This leads to loss of | | |resources and extra cost is involved. | | | | |[pic] Financial Budget: The cost of the project includes major categories like salary, printing, stationery, postage, travel expenses etc. | | | | | |2. 6 Different Research Designs: | | | | | | | | |2. 6. Research Design in case of Exploratory Research: -It is also termed as Formulative Research Studies. In this case we do not have enough understanding of the | | |problem. Its main purpose is more precise investigation about the objective of study. It is particularly useful when researchers lack a clear idea of the problems | | |they will meet during the study. Through this the researcher develops more clear concepts, establishes priorities, develop operational definitions also. This means | | |that a general study will be conducted without having any end-objective except to establish as many relationships as possible between the variables of study.The | | |Research Design in such studies must have inbuilt flexibility because the research problem broadly defined initially, is transformed into one with more | | |precise meaning. This type of research lay the foundation for formulation of different hypotheses of research problems. It involves the study of | | |17 | | | | | |Market Research |ADL-10 | | | | | |sec ondary data. It rarely involves structured questionnaire, large samples and probability sampling plans. | | | | | | | |Different types of Exploratory Research | | |[pic] Literature Survey: It is a study involving a collection of literatures in the selected area in which the researcher has limited experience, and critical | | |examination and comparison of them to have better understanding. It helps in updating the past data related to the topic of research. It also helps in | | |formulation of relevant hypothesis if it is not formed. | | | | | | | | |[pic] Experience Survey: It is a survey of experiences of experts/specialists related to the field of research which acts as a database for future research.This | | |helps in generating ideas with minimum data collection. The decision making in the probabilistic situations is a complex process therefore the study of the | | |experiences of the executives/researchers can be carried out using experience survey. Bidding of Tenders, Technol ogy forecasting, Manpower and Materials planning, | | |Production Scheduling, Portfolio Decisions etc. are examples of experience survey. | | | | | | | | |2. 6. 2 Research Design in case of Descriptive Research : – It is carried out with specific objectives and hence a definite end-result.It is structured | | |research with clearly stated hypothesis or investigative questions. It deals with describing the characteristics associated with the population chosen for | | |research, Estimates of the proportions of a population that have these characteristics and discovery of relationship among several variables. It is based on large | | |representative samples. The design in such studies must be rigid and focus attention on the following: | | |What is the study about and why is it done? Designing methods of data collection. Selecting the sample. | | |Processing and analysis of data. | | |Interpretations of Results. Budget and Time Constraints. | | | | | | | |For example: to descri be characteristics of consumers, sales people, market areas or organizations. | | | | | | | | |2. 6. 2. 1 Longitudinal Studies | | |Longitudinal studies are time series analyses that make repeated measurements of the same individuals, thus allowing you to monitor behavior such as | | |brand switching. However, longitudinal studies are not necessarily representative since many people may refuse to participate because of the commitment required. | | | | | | | | | | | | | | | | |18 | | Market ResearchADL-10 cross-sectional analysis is a cohort analysis, which tracks an aggregate of individuals who experience the same event 2. 6. 2. 2 Cross-sectional Studies Cross-sectional studies sample the population to make measurements at a specific point in time. A special type of within the same time interval over time.You can use Cohort analyses for long forecasting of product demand. 2. 6. 3 Research Design in case of Causal Research: -When it is necessary to determine that one variable determi nes values of other variables, causal research design is used. Thus the relationship between different variables is established. It is a research design in which the major emphasis is on determining a cause-and-effect relationship. When we start the research work it is not necessary that only one type of research is used, we can use a combination of two or all the three types of research. Also research is an unending process, so there may be a clue left, which can initiate a research objective for other researchers. 19 | | |Market Research |ADL-10 | | | | | |End Chapter Quizzes | | | | | |1. For an appropriate research, there should be a clear distinction between a. Methods and Tools | | |b. Purpose and Techniques | | |c. Problem and Methods for implementation d.Problem and Purpose ** | | | | | | | | |2. Which one of the following does not state the components of a research problem? | | |a. An individual or group having some difficulty | | |b. There shouldn‘t be any doubt in the mind of researcher with regard to selection of | | |alternatives** | | |c. There must be some environment to which the difficulty pertains d.There must be some objectives to be attain